Winfried Hagenhoff

AAA Advisors 2024 Conference in Lindau

AAA Advisors Spring Conference 2024 in Lindau

AAA Advisors is a network of currently 25 self-employed advisors who foster the intensive exchange of experience and the continuous discussion of new topics and their impact on AAA Advisors client companies.

In addition to monthly video conferences, two conferences are held each year in spring and late summer, this time in Lindau at Lake Constance.

Typical topics of these conferences are those on which our customers approach us with their pressing questions, and thus also the respective hypes: digitization, AI use, automation, CO2 reduction in production and vehicle operation, but also political topics can be found in the conference program.

We also cover a number of topics for Advise in cooperation with our Business Alliance partners, who in turn use our conferences to intensively discuss their offers for cooperation with us. This time, our partners from Atreus, Breitengrad St. Gallen, Dialoge,  EY, Sente were present.

In addition to looking at our own portfolio and that of our partners, we are always looking for impulses from outside. Two keynotes - "Digitalization: from skill to mindset" (Oliver Gassner) and "Current developments in the USA and their significance for German-American trade relations" (Dr. Tobias Endler) once again impressively achieved this. Rainer Münzel gave us an insight into the dynamic developments in Brazil's economy and the resulting opportunities for German companies. 

And of course, the ambience and supporting program must also be right in order to absorb new ideas and develop joint projects in many discussions on the sidelines. The Schlosshotel Wasserburg  and the Eilguthalle Lindau  conference venue provided the perfect setting, complemented by an evening in a mountain hut on the Pfänder and a visit to the  Obrist   company. 

Conclusion: an all-round successful and valuable conference. With new insights for all of us. Once again we can see that we cover a very heterogeneous field with our expertise. This diversity - of personalities, experiences, industries and functional fields of work - needs to be orchestrated and put into value for our customers.

About the author
Winfried Hagenhoff

Winfried - formerly at Lufthansa, TNS and WPP’s Kantar- is an experienced Senior Executive Advisor. He loves to advise on innovative products and services based on empirical data, and to transform advice into strategy for brands and customer experience. As a former CTO/COO, he is passionate about tech-driven innovations, especially regarding mobility (Auto, Travel, Transport, Sharing), communication, health, public services, and production.

Beside his activities as a Board Member (Verwaltungsrat) in the Swiss based  Bochmann Consulting AG, he has been for some years -and still is- supporting young tech firms and helped social institutions with pro-bono advice.