Winfried Hagenhoff

New member: Dr. Nico A. Siegel strengthens our Advisors team

Many people know Dr Nico A. Siegel from his last position as Managing Director of Infratest dimap: in countless TV and radio interviews and other media formats, he competently classified current and long-term political and social trends, not only in the run-up to the German Bundestag, European Parliament and state elections. During and before his time at Infratest dimap, Dr Siegel was CEO of Kantar Public in Germany and before that Managing Director and Member of the Board at TNS Infratest. Public in this context means research and consulting for public clients, foundations, NGOs and research institutes.

Within the WPP Group, his responsibilities have included membership of the global Kantar Public board, international collaboration with operations and client service teams, and involvement in a wide range of global projects and initiatives. He was an honorary director, advisory board member and expert witness. 

Strategy, change leadership and successful B2B client consulting as a trusted advisor are the focus of his activities in our network. In the future, Nico will bring his empathy, high professional commitment and extensive experience to consulting projects as well as to supervisory and advisory board mandates and interim management assignments. For more information please visit

Welcome to our network, Nico!

About the author
Winfried Hagenhoff

Winfried - formerly at Lufthansa, TNS and WPP’s Kantar- is an experienced Senior Executive Advisor. He loves to advise on innovative products and services based on empirical data, and to transform advice into strategy for brands and customer experience. As a former CTO/COO, he is passionate about tech-driven innovations, especially regarding mobility (Auto, Travel, Transport, Sharing), communication, health, public services, and production.

Beside his activities as a Board Member (Verwaltungsrat) in the Swiss based  Bochmann Consulting AG, he has been for some years -and still is- supporting young tech firms and helped social institutions with pro-bono advice.